Go to next page
Table of Contents
IN EVERY ISSUE
6
Mailbag
78
New Products & Services
82
People
90
Industry News
92
Team PSDA
102
Online Index
104
Ad Index
109 Classified
COLUMNS
3
433 East Monroe
Place a Wager on Your Company
By Darin Painter
10
President's Message
Internet Marketing is Misunderstood
By Phil Schmidt and E. Brooks Warner
12
Strategic Sales
Is 'Dumbing Down' a Dumb Idea?
By Dick Gorelick
FEATURES
24
GOVERNMENT NICHE
Federal Agencies Free to Choose Printers
The Government Printing Office will launch an online system that allows agencies to contract printing work.
By Preeti Vasishtha
30
TAX FORMS
Don't Write Off Tax Forms
Knowledgeable distributors penetrate the market by developing partnerships with software companies and delivering reliable service.
By Kristen Hampshire
38 COVER STORY
37 Marketing Tips That Stick
Get advice from experts on gathering customer feedback, launching direct mail campaigns, attending trade shows, generating publicity, and developing online newsletters.
By Andrew Brown and Darin Painter
72
PLASTIC PRODUCTS
Making a Smart Entry
Distributorships make profits and gain clients by offering effective plastic cards.
By Sarah Wassner
PROFILES
58
Supplier Focus
With its latest MICR printers, Océ Digital Document Solutions aims to penetrate several industries.
116
Off Hours
Dustin Dohm co-founded Stylin' Strings Inc., a supplier of proprietary, hand-strung lacrosse pockets and sports gear.
INDUSTRY REPORTS
14
Promotional Products
A distributorship generates client loyalty with its promotional product services.
20
E-Files
Corporate Express Document & Print Management's new online reporting tool brings clients closer.
66
Manufacturing
Prepress advancements and other trends were evident at drupa 2004, the world's largest printing show.
Go to next page
Table of Contents
38
News
|
Articles
|
Contact Us
|
Subscribe
|
Advertise
|
About Us
|
Home
© 2005
Print Solutions Magazine. All Rights Reserved.
Published by the
Print Services & Distribution Association
433 E. Monroe Ave., Alexandria, VA 22301 (703) 836-6225
