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Table of Contents
IN EVERY ISSUE
4
Mailbag
118
New Products & Services
123
People
125
Industry News
127
PSDA Connection
130
Ad Index
131 Reader Response Cards
134 Classified
COLUMNS
1
433 East Monroe
By Brad Holt
6
President's Message
By Mark J. Trumper
8
Manufacturer's Perspective
By J. Buster Weinzierl, CDC
FEATURES
40
PROFILE
The Queen of Perspective
Incoming PSDA president Gail O'Roke, CDC, is a Tudor England history buff with a princess for a daughter and a Renaissance Man for a husband. The businesswoman is successful, but hardly high and mighty.
By Darin Painter
68
COVER STORY
After the Ashes: The Perseverance of Vanguard Direct
After escaping Ground Zero a year ago, employees at New York distributorship Vanguard Direct boldly and tirelessly forged ahead. The company lost its home on Sept. 11, but never its identity.
By Darin Painter
92
MEDICAL VERTICAL MARKET
The Medical Market Under a Microscope
In the second part of a 2-part series, Print Solutions analyzes changes among medical group purchasing organizations, citing new opportunities for distributors targeting the niche.
By Katherine House
103
LABELS
Cementing Accounts with Innovative Labels
Make your clients an offer they can't refuse--labels. Distributors share tips on gaining loyal clients.
By Kara S. Carpenter
114
SECURITY DOCUMENTS
A Two-Tiered Defense
By strengthening weak links in the supply chain, document security distributors make profits and help catch crooks.
By Susan Keen Flynn
PROFILES
11
Spotlight
Commonwealth Graphic Services "cleans up" by targeting a little-known niche.
20
Adding Value
Drew & Rogers Inc. offers custom software solutions.
26
End User Speaks
Hilton Hotels Corp. rolls out the red carpet for print providers who can handle large projects.
142
Off Hours
When the bass guitarist of his favorite rock band fell ill, Peter Bremy of Cowdin Printing Company took his place on stage.
INDUSTRY REPORTS
30
Manufacturing
Manufacturers share ways technology can improve communication with distributors.
59
The E-Files
Objective Advantage Inc. explains JDF and how it could revolutionize the printing industry.
108
Promotional Products
Study the education market, read about the latest products, and more.
110
Commercial Printing
An illustration studio shares 10 tips on hiring and managing graphic artists.
SPECIAL ADVERTISING SECTION
79
Niche Market Showcase
Print Solutions advertisers explain their offerings for distributors targeting the financial, manufacturing, insurance, medical and hospitality markets.
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© 2005
Print Solutions Magazine. All Rights Reserved.
Published by the
Print Services & Distribution Association
433 E. Monroe Ave., Alexandria, VA 22301 (703) 836-6225