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Table of Contents
IN EVERY ISSUE
6
Mailbag
88
New Products & Services
92
People
119
Industry News
122
Team PSDA
128
Online Index
130
Ad Index
132 Reader Service Form
135 Classified
COLUMNS
3
433 East Monroe
The Power of Partnering
By Darin Painter
12
President's Message
How Print Management Really Works
By Phil Schmidt and Colin Davies
14
Strategic Sales
Cut Through the CRM Hype
By Dick Gorelick
FEATURES
20
PROFILE
Long on Ambition
Renaissance man Jeff Long no longer rides bulls or commands ships, but he'll soon become PSDA's first president who can tap dance.
By Darin Painter
38
COVER STORY
Partners for Growth
Companies that collaborate successfully share technology, leverage expertise and improve communication.
By Darin Painter
60
OFFICE PRODUCTS
Sell Office Product Solutions
Distributors ink valuable business by taking a consultative approach to office supplies.
By Kara Gebhart
66
ENVELOPES
Seal Deals with Envelopes
Technology, savvy sales techniques and demand for promotional pieces help distributors profit in the envelope market.
By Rita Tiefert
PROFILES
80
Supplier Focus
Co-mailing distinguishes bindery and saves money.
142
Off Hours
Randy Henderson rides 100 miles to support the Leukemia & Lymphoma Society.
INDUSTRY REPORTS
16
Promotional Products
A distributorship with diverse capabilities successfully adds promotional products to its mix.
85
Manufacturing
drupa 2004 showcases digital printing technology trends.
SPECIAL ADVERTISING SECTION
99 Niche Showcase
Print Solutions advertisers explain their offerings for distributors in this special section.
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© 2005
Print Solutions Magazine. All Rights Reserved.
Published by the
Print Services & Distribution Association
433 E. Monroe Ave., Alexandria, VA 22301 (703) 836-6225