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Print Solutions September 2006

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A Kick Out of the Past

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Years before Rafiq Hassan (pictured, above) was general manager at Suncoast Marketing Inc., in Boca Raton, Fla., he played first division soccer for various teams in the South African Football Association and won several titles and gold medals.
Rafiq Hassan of Suncoast Marketing Inc. recalls his days as a pro soccer player in South Africa

This summer an average TV audience of 93 million viewers watched each match of the World Cup. In Boca Raton, Fla., one soccer fan in particular, Rafiq Hassan, had tuned in to see which team – France or Italy – would win the final game in the tournament.

“I had wanted England to win at first,” admits Hassan, the general manager of Suncoast Marketing Inc., Ft. Lauderdale. “But when it came down to the finals, I was pulling for France even though they lost. I thought they had more heart.”

He would know. In a past life, long before his days as a general manager at the distributorship in Florida, Hassan was a professional soccer or football player (as the sport is called by most of the world) in his native South Africa. For 16 years, he played first division soccer for various teams in the South African Football Association, earning three gold medals in the South African Cup and two league titles, as well as sponsorships from companies such as Adidas. This was all while Hassan managed to become one of the first players to integrate the sport during apartheid – the systematic racial segregation that was enforced in South Africa from 1948 to 1994.

Hassan says he began playing soccer when he was 6-years-old and went professional when he was 14. He says when he first started playing the game there was a white league and a non-white league. “I had to play for the non-white league,” he says.

That all changed in the 1970s when soccer became one of the first sports in South Africa to integrate. “I was chosen to be one of the few players to move to the white league,” he says. “But it was hard playing in South Africa. Even though you could play on the same field, the way we socialized was much different.”

The players were constantly reminded that even though the sport was integrated, the rest of South Africa was not. This fact became even more apparent when the teams traveled to play games. “The white players would stay at the whites-only hotels while we had to stay somewhere else,” Hassan says.

He said even though there were obvious social divisions between teammates because of apartheid, the players wouldn’t let it interfere with how they worked as a team. “We did it for desire, for respect for the game, for the love for the game,” he says.

Hassan says he eventually decided to end his professional soccer career because “I just got too old. I got too many injuries.” He decided to work for R.J. Nabisco and later moved to the United States with his family. “I left South Africa because of apartheid,” he says. “I didn’t want my kids to go through what I went through.” Hassan returned briefly to his homeland 10 years ago but “it’s not the same. When I was there, all I wanted to do was get back to the United States. This is my home now.”

He’s happy to enjoy his days in Florida with his wife, Ferial Hassan, director of human resources at Suncoast Marketing Inc., and proudly watch the budding music careers of his daughters, Adela and Liyah, who he admits have not inherited their father’s soccer gene. “They’re recording artists. They haven’t one bit of athleticism in them,” he says with a laugh.

Unfortunately, most of Hassan’s mementos of the old days—pictures and videos of him on the soccer field— were lost during Hurricane Andrew. But he is still able to share his experiences through coaching. He has coached two professional teams in the United Systems of Independent Soccer Leagues (USISL). He also has coached kids through the Soccer Association of Boca Raton. “Some of those kids have gone on to get soccer scholarships at Duke, Harvard and Boston College,” he says.

And the next time Hassan tunes into the World Cup in 2010, he can see the games played in South Africa, the country chosen by Fédération Internationale de Football Association (FIFA) to host the tournament that year.

“When it comes to soccer, South Africa is the fourth biggest crowd draw in the world,” Hassan says. “People go crazy for it down there.”

—LaShell Stratton
 
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